Bardstown Bourbon Company opens the doors to an immersive Visitors Center Experience

Bardstown Bourbon Company opens the doors to an immersive Visitors Center Experience

News | 09 Sep 2019 | Issue 1 | By

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The opening of Bardstown Bourbon Company's new Visitors Center Experience, which will feature attractions designed for locals, tourists, Bourbon enthusiasts and novices alike. The attractions will specifically include curated tours, cocktail classes, exclusive tastings and private event spaces, with the aesthetic providing a continuation of their modern Bourbon experience.

“The team here has created an entirely unique guest experience,” says Bardstown Bourbon Company CEO, Mark Erwin. “Our Visitors Experience reflects our core values of collaboration, innovation and transparency. We have crafted incredible tours that engage our visitors and celebrate the art and science of whiskey creation.”

The tours at the new Visitors Center will both connect and educate guests, with full transparency of the distillery's whiskey making process. Guests will have an array of experiences to choose from, including:

The Main Event - a one hour fully immersive tour
Bardstown Bourbon Company's Best - a top-tier 90-minute tour, featuring sensory exercises, cocktails and a personal tour from master distiller, Steve Nally

“The opening of our Visitors Experience is the seminal moment in the history of Bardstown Bourbon Company. It is our opportunity to share our modern approach and to connect with our guests,” says Dan Callaway, director of bourbon education, visitors experience, and product development. “We are so very proud of our hard work and of what we have created, but at the end of the day, we want to just have fun with whiskey.”

Visitors will be able to book online through bardstownbourbon.com and in person at the distillery’s in-house restaurant, Bottle & Bond Kitchen and Bar, the only full-service restaurant on the Kentucky Bourbon Trail.
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